Day 86 – Getting More Articles

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It’s funny how the universe works sometimes.

So here I am with a need for content and then I get an e mail from one of the writers I used earlier on in the project.

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Their timing couldn’t have been better.

So I got in touch with them, explained what I wanted and then negotiated a deal with them.

Now this particular writer has produced excellent work for me in the past with a really high quality.  But what I wanted wasn’t top notch writing for these specific articles.  All I need are some basic but well written (in the English quality sense) articles that I can use to start adding some interesting content to the site.

These won’t be the main focus of the site later on so I don’t need the quality that this writer is capable of producing.  To use them would be like hiring an expensive Limo to take me to the shops when a decent taxi will do – the Uber equivalent probably wouldn’t be of the right level of quality however.

Now as they are such a good writer I didn’t want to insult them by asking them to produce cheaper work – I value the relationship I have begun to build with this outsourcer.

However as they had approached me, I explained my predicament to them.

I stressed that I felt their abilities were far above what I was after, but equally I didn’t want to gold plate the content unnecessarily.

So I said that if they wanted the work at the rate I was willing to pay, then they could have it otherwise I would go to somewhere like Textbroker and select a lower quality rate.

They decided that they would do the work – I suppose a bird in the hand is better than two birds in the bush.

Let me very clear at this point.

When I need good quality work I will pay this outsourcer the market rate for their work.  In this instance I need lower quality writing, for which I expect to pay an appropriate rate.  If that means going to another provider who is happy at that rate, then so be it.  Fortunately for me I am able to keep the work in-house with a writer I trust.

So their are a number of lessons here:

  1.  Always, always respect, value and acknowledge your outsource team members
  2. Always, always pay them the market rate for their best work
  3. If you want work of a lower quality that you can get elsewhere for a lower rate, then consider offering it to your existing team with the appropriate cost/quality caveat.
  4. If they don’t want to compromise their standards or take the lower rate for that work, then be prepared to find an appropriately qualified alternative provider just for that work.
  5. Then when you want their best work again, always, always pay them the established market rate.
  6. Relationships are vitally important for great business.

 

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